GERALD GENTA 50TH ANNIVERSARY ARENA BI-RETRO - 103191
In 2019 Bvlgari pays tribute to Gérald Genta Brand 50th Anniversary with the unveiling of a jumping hours platinum watch.
Bvlgari acquired Gérald Genta in 2000, a brand founded in 1969 by the designer and watch master genius. 50 years later, his expertise, soul and most of the company’s highly skilled watchmakers have been integrated into Bvlgari’s state-of-the-art manufacture in Le Sentier, Switzerland. The launch of this watch, which bears the original Gérald Genta logo on the dial, pays homage to the role that this one-time legendary Brand has played in Bvlgari’s watchmaking success over the past 18 years.
The Gérald Genta 50th Anniversary Watch is housed in the famous chunky, round Arena case, with a smooth, wide, curved bezel in highly polished platinum. The jumping hours are displayed through a window at 12 o’clock, while the minutes are tracked on an arc spanning the top half of the blue lacquer dial, across which the minute hand travels and snaps back to zero every 60 minutes. Likewise, for the date, arranged in a smaller arc at 6 o’clock. Powered by the BVL 300 Caliber with a bidirectional self-winding movement boasting a 42-hour power reserve, the complex mechanism is visible through the scratch resistant sapphire case back.